Frequently Asked Questions
Before You Buy
Can I customize The Anchor Playbook?
Yes. Customize the branding, links, policies, communication details, coaching platform information, and other business-specific fields to fit your coaching business.
Can I reuse it for every client?
Yes. Set it up once, then reuse the system for your coaching clients.
Do I need a specific coaching app?
No. The Playbook is designed to work alongside your existing coaching platform.
What do I actually have to do after I buy it?
It's simple:
Download → Customize → Connect your forms → Copy your messages → Send to your client → Reuse.
You'll complete the Coach Setup Sheet once, then use the framework for each new client.
How long does setup take?
There isn't a set setup time. It depends on how much you customize the Playbook for your business. Once your setup is complete, you can reuse it for future clients.
Can I resell The Anchor Playbook?
No. Your purchase gives you a license to use the Playbook within your own coaching business. It cannot be resold, redistributed, or given away as your own product.
Why not just make my own?
You can. The value of Anchor is that the structure, client instructions, questions, and workflow are already organized for you, so you don't have to spend your coaching hours building everything from scratch.
What happens after onboarding?
The Playbook takes your client through the onboarding process, including intake, goal setting, lifestyle assessment, training and nutrition expectations, and FAQs.